These thinkers have their feet firmly planted in the practical world, can stretch their heads to the clouds—and simultaneously span all of the space in between (B. Buxton, BusinessWeek, July 15, 2009).
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BusinessWek – Podcasts- Make Your Business Stand OutAn "elevator" introduction is not meant to be a sales pitch, says Sam Horn, communication consultant and author of "Pop! Stand Out in Any Crowd." The best way to capture interest in your small business is to ask an engaging, relevant question, she says.
- Managing Workers in Family-Owned FirmsGrowing family businesses must implement organizational culture and invest in employee training and team-building, says Frank Hoy, business professor at Worcester Polytechnic Institute. He discusses developing loyalty by sharing the company's startup story
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